Category Archives: Personal Branding

Develop Brand Shorthand: Disney Beach

ShareNever did I think that my retired neighbor would be the inspiration for my branding blog.  But, there he was clipping his white rose bush and gushing to me what a wonderful time he and his wife had with a …
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You Need to Reinvent Your Personal Brand

ShareA tough job market and economy has increased the need to reinvent your personal brand. You may have 10 different jobs and multiple careers in the span of your lifetime. Adaptability is key to thriving in your career. We’ve seen …
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Forget Separation of Personal & Professional in Social Media

SharePersonal and Professional Arenas Blur Together Note: This is the final installment of our 3-part series on findings from the BrandingPays Pulse Survey on current attitudes on mobility and social networking among professionals. For professional branding, I’m active on Twitter …
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Job Seekers Rate Face-to-Face Higher than Online Networking

ShareNote: This is the second in our 3-part series on findings from the BrandingPays Pulse Survey on current attitudes on mobility and social networking among professionals. Our BrandingPays Pulse Survey shows that professionals want to change jobs in 2012 (see …
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Survey: Professionals Seek Job Changes in 2012

ShareMindset Shift from Job Survival to Job Mobility Note: This is the first in a 3-part series on findings from the BrandingPays Pulse Survey on current attitudes on mobility and social networking among professionals. If you are looking to change …
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Brand or Reputation?

ShareA French friend just sent me a link to a large company’s internal social network.  A blog post on the network said that you need to distinguish between your brand and your reputation. What is a brand if it doesn’t …
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A New You for the New Year

ShareThe New Year is a great time for resolutions: exercise more, eat less, be kinder or get a new job.  If finding a new career opportunity is a priority, perhaps, reinventing yourself should be at the top of your To …
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One-Minute Survey on Jobs and Personal Branding

ShareDo you want to know how many others are looking for a job or position this year?  Do you wonder what they are doing about it—online and offline?  Take part in our one-minute survey at http://svy.mk/yp2LEG. Feel free to share …
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Brand is Everything

Share Brand is everything. And everything is brand. Is this too bold a statement to make?  Not really.  Think about it. You have a 360-degree brand.  It encompasses how you are perceived rationally and emotionally from all different aspects:   …
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Improve as a Speaker for a Better Personal Brand

Share Last week, I was a guest at ToastIN, the nascent Toastmasters club at LinkedIN. I went so I could better understand the audience for my Take Charge of Your Brand educational keynote talk at the District 4 Fall Conference …
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