Tag Archives: brand promise
Why Teach Personal Branding in College?
A tall, good-looking MBA student in a button-front shirt and jeans wandered into the lecture hall early at a West Coast university where I was to give a leadership branding seminar. I struck up a conversation with him, asking about …
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Personal Branding
Tagged book, Boston University, brand promise, brandingpays, business school, career, career management, coaching, confidence, elevator pitch, employability, Jim French, Karen Kang, MBA, MBA salary, Personal Branding, Questrom School of Business, textbook
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New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 3
How do you brand in a 360-degree way—from your core values and strengths to your personality and image? Find out in our third installment of videos from my Stanford Graduate School of Business talk on personal branding. Each video provides …
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Brand, Career, Leadership, Rebranding
Tagged Brand, brand promise, career, Core Values, personal brand, strategy
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