Monthly Archives: January 2014

New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 2

Personal branding has never been more important than today. We live at a time when new technologies and business models have converged to open a never-before-seen world of opportunity. Are you ready to brand yourself to compete in a social …
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Brand, Business Strategy, Career, Messaging, Positioning, Social Media | Tagged , , , , , , , | Comments Off on New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 2

New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 1

I’m kicking off the New Year with a series of 11 short video lessons gleaned from my recent MBA talk at Stanford Graduate School of Business. The topic is “How to Brand Yourself to Compete in a Social World.” Each …
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Brand, Career, Leadership, Personal Branding, Positioning, Rebranding | Tagged , , , , , , , , , | Comments Off on New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 1