Tag Archives: brandingpays
Why Teach Personal Branding in College?
A tall, good-looking MBA student in a button-front shirt and jeans wandered into the lecture hall early at a West Coast university where I was to give a leadership branding seminar. I struck up a conversation with him, asking about …
Read More
Reinvention: A Personal Branding Journey
When I meet new people, I love hearing their stories—how they got to where they are today and what makes them tick. Human interest is just that—interesting. Those human touches are what stick in one’s mind. I remember one …
Read More
How to Reinvent Your Personal Brand After Failure
In the dark days following a failure–whether it is business, career or school—it seems as if the sun will never shine on you again. You feel like the world has forever marked you as a loser and you are doomed …
Read More
New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 2
Personal branding has never been more important than today. We live at a time when new technologies and business models have converged to open a never-before-seen world of opportunity. Are you ready to brand yourself to compete in a social …
Read More
New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 1
I’m kicking off the New Year with a series of 11 short video lessons gleaned from my recent MBA talk at Stanford Graduate School of Business. The topic is “How to Brand Yourself to Compete in a Social World.” Each …
Read More
From Italy with a Smile: How I Reinvented My Personal Brand
I saw my dental hygienist this week. Not an earth-shattering event but significant because it made me think about reinventing one’s brand. Not hers, mine. As she peered in my mouth, she told me that she is amazed at how …
Read More
Best-Selling Author Geoffrey Moore Talks About the Need for Personal Branding in the New Economy
I’d love for everyone to watch this short and compelling video from Geoffrey Moore, author of Crossing the Chasm and most recently, Escape Velocity: He talks about why changing business models make strategic personal branding essential for career success. …
Read More
