Tag Archives: ecosystem

How to Reinvent Your Personal Brand After Failure

In the dark days following a failure–whether it is business, career or school—it seems as if the sun will never shine on you again. You feel like the world has forever marked you as a loser and you are doomed …
Read More

Brand, Career, Innovation, Leadership, Messaging, Personal Branding, Positioning, Rebranding | Tagged , , , , , , , , , , , , , , , , , , , , | Comments Off on How to Reinvent Your Personal Brand After Failure

New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 4

What is your ecosystem and how do you create relationships with those who influence perceptions about your brand? Once you have your brand positioning and messaging strategy, how do you communicate it? Find out in our fourth installment of videos …
Read More

Brand, Leadership, Personal Branding, Social Media | Tagged , , , , , , , , , , | Comments Off on New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 4

New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 1

I’m kicking off the New Year with a series of 11 short video lessons gleaned from my recent MBA talk at Stanford Graduate School of Business. The topic is “How to Brand Yourself to Compete in a Social World.” Each …
Read More

Brand, Career, Leadership, Personal Branding, Positioning, Rebranding | Tagged , , , , , , , , , | Comments Off on New Rules for Personal Branding in a Social World: Video Series From My Stanford Talk Part 1